All customer-facing employees need to be prepared get to know customers on a one-to-one basis. Through each interaction, they can build a relationship - helping them anticipate requirements and exceed ...
Get the basics right - our quick guide to the main types of market research and how to get the information you need no matter what your budget. Product research is a vital part of developing new ...
Networking can help you generate new sales leads, deepen connections with existing contacts and learn useful information about your markets. So why do so many businesses do it in such an ad-hoc way?
Well-chosen keywords and phrases ensure that your pay-per-click (PPC) ad is seen by people looking for products and services just like yours on serach engines like Google. The right keywords help ...
You meet someone at a networking event, and you exchange business cards. As they're interested in your business and freely handed over their contact details, can you start sending them marketing ...