fuqua.duke.edu1 天
The CMO Survey: Despite Uncertainty, Marketing Budgets Rebound
The survey found that overall marketing spending is bouncing back to the four-year-high levels notched in Fall 2022, after a ...
fuqua.duke.edu6 天
Why Company Fit Matters When Hiring a CEO
In the working paper, Better Together? CEO Identity and Firm Productivity, Professor Black introduces a new way of measuring ...