Leo Macias, who led marketing for Amazon Prime Video & Studios and Snap Inc., observed the marketing industry pivot away from ...
After WPP’s reorganization of Wunderman Thompson earlier this year, Thompson was formed to service the U.S. Marine Corps account. The 200+ person team will deliver work across the marketing funnel to ...
Americans are flocking to their polling stations for the presidential election, and brands like Lyft, Violife and Krispy Kreme are launching campaigns and deals offering everything from free childcare ...
Last week, Campaign US spoke with marketing creatives about their training inspiration and excitement for the 53nd annual New York City marathon on November 3. Here’s a look at how they crossed the ...
But at the same time, faced with declining efficacy of traditional advertising, brand marketers are being challenged to find new ways to keep creativity at the core, connect to meaning and purpose and ...