Dell is rebranding its PCs by retiring names like "XPS" and "Inspiron" in favor of a simplified Apple-inspired system — Dell, Dell Pro, and Dell Pro Max.

The world’s biggest technology show is back in Las Vegas, Nevada, USA this week. And we’re on the ground at the Consumer Electronics Show (CES) to check out everything across several days of press ...

At the CES 2025, Dell unveiled a significant overhaul of its personal computing lineup, retiring longstanding brands such as ...

Dell Technologies (DELL) may end its downtrend after the firm announced a marketing update. The desktop and laptop supplier ...

The Lenovo ThinkPad X9 Aura Edition being showed off at CES 2025 lacks the iconic TrackPoint nub in a nod to a new, modern ...

In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...

Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...

But the 2025 Alienware Area-51, an 80-liter tower just introduced at CES in Las Vegas, finally ditches the proprietary parts ...

In this bonus episode, Cherlynn and Devindra discuss the latest innovations in robot vacuums, new AI PC hardware from AMD and ...

Dell's 2025 laptops are now available for order, marking a significant departure from nearly three decades of tradition. The ...

Dell kills off its XPS brand to be more like Apple: announces new Dell, Dell Pro, and Dell Pro Max systems with Base, Plus, ...

Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models. So they’re part of the base-tier Dell line, at the Premium sub-tier.