How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...

The world of sneakers and street culture is always lively with new partnerships; this time, two iconic names came together.

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

Priced at $200, the Nike Jordan Jumpman Jack TR Travis Scott “dark mocha” sneakers come in men’s and women’s sizes and are ...

The 5-star prospect and 5'9" scoring guard from Eldorado High School in Albuquerque, NM had quite the Wednesday, officially ...

Three more young students are going to the Ateneo de Manila University on a full ride, under the Jordan Wings Scholars ...

“We’re excited to have Bella Hines join the Jordan Brand Family. She’s a remarkable young talent who is joining an athlete roster that represents greatness for the next generation,” a ...

Michael Jordan's daughter, Jasmine, had a three-word reaction to LSU commit Bella Hines' signing with Jordan Brand on ...

The Jordan Heir series “builds on Jordan Brand’s legacy of innovating with the female basketball player at the forefront, beginning with the 1998 release of the women’s Air Jordan OG — the first model ...

Despite some criticism from UCLA fans over football coaching the past few years, athletic director Martin Jarmond's contract ...