Brands are enjoying an extra benefit that comes with the popularity of a new silhouette: Shoppers are splurging on a whole ...

The 43-year-old pop diva's song Levii's Jeans came full circle as she starred in her first advert for the 171-year-old denim brand set to the Cowboy Carter track ...

Here are 10 sustainable and ethical brands providing stylish skirts for all year round and any occasion, shop from our ...

The Iconic is having its birthday sale so it’s the perfect time to beat those Monday blues and shop up a storm without ...

We all love a good pair of jeans, right? Sometimes we need to refresh the way that we style our favorite denim, so I’ve got ...

In a fashion culture where often skinny is the fit, this trend embraces women who found their style after gaining weight.

Big pants are driving big changes across the entire wardrobe. A shift in fashion toward wide-leg jeans has driven the likes ...

Hold that thought. The latest Tiktok trend isn’t an improbable skincare routine involving unicorn hooves, but the mocking of ...

Created by cowboys for cowboys, Wrangler has maintained its status as an iconic American denim brand, evolving with ...

Levi Strauss & Co.'s goal of generating $9 billion to $10 billion in annual revenue by 2027 will be pushed back as the denim clothing company is still seeing pressure on its customers after a long ...

DUNNES Stores have heard the stories from women and their struggle to find the perfect pair of jeans. And one fashion fan has ...

Are your jeans making you feel frumpy or fabulous? YouTube influencer Heather Sinclair shares her tips on age-appropriate ...