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Opinion
prmoment.com
4 天
Opinion
September’s Digital PR Trends: Antitrust, AI and August’s algorithm update
Google’s August 2024 core update rolls out Here we go again. According to the people at Google, this was meant to show “ more ...
prmoment.com
4 天
Fashion industry gets tailored greenwashing advice
Having been the subject of various media probes into labour practices, marketing ploys and the sustainability implications of ...
prmoment.com
4 天
What did PR get up to in the 2024 ‘summer lull’?
Following our PR guidance and efforts for this announcement, we've secured outstanding international coverage across 120+ ...
prmoment.com
5 天
Return to the office should be a two-way conversation, not a top-down edict
Debates over remote working have been reignited by Amazon’s recent announcement that its employees will have to return to the ...
Opinion
prmoment.com
5 天
Opinion
Want to get inside B2B buyer’s brains? Be creative
The belief that creativity isn’t relevant to their audience — because IT directors/developers/accountants/CFOs etc are a ...
prmoment.com
10 天
Businesses wait on net zero clarity as conference season begins
Boris’ legacy The previous Government - under Boris Johnson, if you remember him - made the UK achieving net zero by 2050 a ...
prmoment.com
11 天
'It doesn't stand for boring to boring': B2B PR sets the record straight
But this just means that you need to influence more people in a wider variety of ways to drive more emotional connections. It ...
Opinion
prmoment.com
12 天
Opinion
Stunt is the most damaging word in PR, says Mischief’s Dan Deeks-Osburn
Stunt, as a verb, means to “prevent from growing or developing properly”. This is why it’s hugely frustrating when people ...
prmoment.com
12 天
Good and Bad PR: AstraZeneca’s good robot, Murdoch goes wrong with Rightmove and Asos ...
The first Christmas campaigns started in earnest last week, so it must be September. Murdoch makes money moves Rightmove ...
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