Learn to design for the future, while balancing your design with your users’ present stage of skills and mindset. This is called the MAYA Principle and it’s the secret behind the industrial design of ...

You don’t want to spend your whole life redesigning the wheel, do you? No, neither do we. If you are looking for a design that solves a problem that has been solved with a different application before ...

Have you ever thought about how much data flows past each of us in an ordinary day? From the newspaper you read at breakfast, to the e-mails you receive throughout the day, to the bank statements ...

It’s tough to write beginnings, isn’t it? It can be especially difficult to write the introduction of your UX case study, since it will determine the success of your job application. What should you ...

Your UX design portfolio is the key that gets you a job interview, and it is therefore vital that you include everything necessary in it. After all, a recruiter spends only a few minutes to form an ...

Design thinking is a methodology which provides a solution-based approach to solving problems. It’s extremely useful when used to tackle complex problems that are ill-defined or unknown—because it ...

Market orientation is the business’s philosophy on how to discover customers’ needs and then act on those particular needs through the product mix. User research and market research, both essential ...

Simplicity is all the rage these days. It is a design philosophy that is championed by many successful companies and fans of those companies alike. Apple Inc., a highly successful multinational ...

Adaptive designs are a range of pre-made layouts that fit different screen sizes. The device's browser selects the best-fitting design from those options. Adaptive design is one method of ensuring ...

Readability in user experience (UX) design refers to how easily users can read and understand textual content. It is crucial for a positive user experience as it directly impacts how effectively users ...

Visual design is about creating and making the general aesthetics of a product consistent. To create the aesthetic style of a website or app, we work with fundamental elements of visual design, ...

The SCAMPER method helps you generate ideas for new products and services by encouraging you to ask seven different types of questions, which will help you understand how you can innovate and improve ...