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Campaign Asia
2 小时
Dentsu Q3 2024 earnings: Japan's growth contrasts with APAC fall
Despite a robust 2.8% Q3 increase in Japan, Dentsu has downgraded its full-year outlook to flat (0%) due to a sharp fall in ...
Campaign Asia
6 小时
Spikes Asia announces 2025 jury presidents
Judging this year's entries will be twelve leading industry experts from across the APAC, including Australia, mainland China ...
Campaign Asia
7 小时
Beyond Wall Street: Dow Jones on redefining legacy media for a new era
Legacy media faces a crisis of trust. Misinformation, algorithmic manipulation, and a fractured truth threaten the very ...
Campaign Asia
7 小时
PHD wins $35 million Bosch China media account
Omnicom Media Group's PHD China has won the Bosch China media account, valued at $35 million according to COMvergence, from ...
Campaign Asia
2 天
Why Gut’s Singapore office means so much to the challenger agency
The South America-based network can truly call itself global if it’s able to win over Asian clients with its 'borderline cult ...
Campaign Asia
2 天
Double 11 records massive sales, despite a final day Alipay outage
A record number of 45 brands surpass the RMB 1 billion mark in GMV. The list of high-flyers include international giants like ...
Campaign Asia
1 天
Of fandom, kawaii, and marketing: Hello Kitty turns 50
Campaign dissects the secret sauce to Hello Kitty’s iconic global domination, its grasp of the timeless kawaii concept, and ...
Campaign Asia
2 天
'My side hustle as a DJ has been anything but a distraction to my work'
I never expected anything from DJing. It became my side hustle almost by accident. I was at a party late one night when I had ...
Campaign Asia
1 天
WPP takes total ownership of T&Pm
WPP has bought out the rest of T&Pm after acquiring its minority shareholdings. The purchase brings the agency – formed after ...
Campaign Asia
3 天
How Trump's presidency will reshape the global tech order
The US is not an island. Trump's policies will have far-reaching consequences for the global tech ecosystem, with ...
Campaign Asia
3 天
Malaysia's FashionValet faces corruption probe after US$10 million loss of public funds
Malaysia's Anti-Corruption Commission has officially opened an investigation into the US$10 million loss of state funds ...
Campaign Asia
6 天
Dentsu's production arm Tag launches craft agency
Tag, the global production company under Dentsu, has announced the launch of Gate+, a new production model designed to ...
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