More than a dozen executives at indie shops including W+K and Mischief USA share their advice and success stories.

Lionsgate has big ambitions to apply generative AI in its work, but familiar critics have emerged after the studio’s ...

Use the power of local video ads to complement national campaigns surrounding live sports and political coverage to engage ...

Managing and nurturing increasingly important influencer relationships can drive sales as well as awareness and consideration ...

Storytelling was central to many of our Top 5 campaigns this week. In some cases, the stories were literal—a New York hospital’s telling of a patient’s survival story, for example, or a New Zealand ...

Are you a print subscriber? Activate your account. By Tim Nudd - 1 min 27 sec ago By Ad Age Studio 30 - 30 min 44 sec ago By Tim Nudd - 2 hours 1 min ago By Laurence Iliff - 4 hours 1 min ago By Jack ...

Brands must engage with the Hispanic community in a sincere and continuous manner to foster brand growth and to create a ...

Disney is calling “bank” on its advertising shot for the upcoming WNBA Finals. The Mouse House, which has the broadcast ...

Doritos is returning to the Super Bowl with its “Crash the Super Bowl” challenge, the revolutionary campaign that ...

Pinterest says that shopping on its platform “can be an exhilarating experience.” And Lincoln Motor Company shows off the ...

Warren Buffett once famously said, “Price is what you pay. Value is what you get.” So why has it been so historically ...

On the heels of “Brat Summer,” Duolingo recruited more than 20 employees to don masks of mascot Duo at the opening night of ...