NIL money has added a new variable to the long-held practice of college coaches trying to flip recruits who have given verbal ...

NIL money has added a new variable to the long-held practice of college coaches trying to flip recruits who have given verbal ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

Following in the footsteps - literally and figuratively - of former and current LSU women's basketball stars Angel Reese, ...

Nearly three years into the name, image and likeness (NIL) era, Rutgers athletics is collaborating with the most prominent ...

Michigan athletics is once again positioning itself to be at the forefront of the NIL space, this time partnering with ...

But the senior is believed to be the first collegiate athlete to throw a legal challenge at the federal agency over the name, ...

The University of Washington announced an NIL partnership with the role-playing game World of Warcraft ahead of its home ...

Jordan Brand has just added a promising young basketball star to its athlete roster—Bella Hines. The 5-star recruit who has ...

Indiana University Athletic Director Scott Dolson says Curt Cignetti wouldn't have come to Indiana without robust NIL support ...

LSU Tigers' 2025 recruit Bella Hines has sealed a historic NIL deal with Jordan Brand, making her the first and only high school player to land a deal with the global brand. The five-star prospect out ...

In a way, college athletics enters the next phase of its evolution into a more professionalized entity this week as the early ...