Boston Celtics star Jaylen Brown says he turned down $50 million he could have made if he had signed a sneaker deal with existing shoe brand. The reason

The Boston Celtic has reportedly turned down over $50 million in shoe endorsements to embark on his own path by starting his own brand. Dubbed 741, it’s a number sequence he’s seen often, and each one personally has a meaning to him of spiritual awakening, hard work, and new beginnings.

Basketball fans couldn’t stop laughing after the NBA title winner Jaylen Brown revealed the first look of his own shoe brand, "741."

"It's time to create more value for everyone involved, from athletes to consumers to employees and the communities that support them.” The post Jaylen Brown turned down $50 million in endorsements to launch his own performance brand appeared first on Boston.

Jaylen Brown added many titles to his résumé over the last few months, and can now add sneaker creator to the list.

Jaylen Brown is no longer a sneaker free agent. He belongs to his own team, creating his own independent brand. The Boston Celtics star is taking pre-orders for his new signature shoe, Rover, launched under his new performance brand and sneaker company 741,

After teases throughout the NBA offseason, Finals MVP Jaylen Brown has officially announced his performance brand, 741. According to a press release, the Boston Celtics star turned down over $50 million in endorsements from major,

Boston Celtics shooting guard Jaylen Brown is launching his own sneaker brand 741. Brown turned down a whopping $50 million in endorsement deals from various sneaker companies to do his own thing.

NBA star Jaylen Brown has officially launched his independent sneaker brand, 741 Performance, debuting his first basketball shoe. Inspired by Kobe Bryants vision, Browns new venture focuses on innovation and