From what is understood, this move marks a global extension of Frito-Lay’s role as a regional supporter during the FIFA World Cup Qatar 2022™ and as a tournament supporter at the FIFA Women’ ...

ZURICH (AP) — Texas-based snacks maker Frito-Lay will be a global sponsor for the next men’s and women’s World Cups and back a “fan of the match” award at every game, FIFA said on Thursday. Frito-Lay ...

ZURICH — Texas-based snacks maker Frito-Lay will be a global sponsor for the next men’s and women’s World Cups and back a “fan of the match” award at every game, FIFA said on Thursday.

Texas-based snacks maker Frito-Lay will be a global sponsor for the next World Cups in men’s and women’s soccer ZURICH -- Texas-based snacks maker Frito-Lay will be a global sponsor for the ne ...