Working graphic design professionals have to pay for their software, but there are options for those who want to dabble in the field without laying out any cash. Free levels of both Adobe Express ...

Shelby Putnam Tupper is founder and creative director of Shelby Designs Inc., a small-but-mighty, full-service, customer-obsessed design consultancy.

Using in-app charges to appear on the App Store’s free category, and thereby attract a wider audience, is hardly new. Mobile games have been taking advantage of this loophole for years — and what’s ...