The wedding retailer brings in customer feedback to design a loyalty program that doesn’t just build relationships with ...

Was over a week late, called customer service. Couldn't speak to anyone, had to text.... Said it would be overnighted, was not... Next week took over 2 hours and still no response, next day they ...

Expanding its benefits beyond brides, David’s Bridal ... dresses, shoes, accessories and alterations, among other perks, the retailer said. The decision to offer more perks to other wedding ...

David's Bridal is offering an additional 10% off the entire in-store purchase for active and retired military members and their immediate families (and fiancés) from November 9 through 11.

David's Bridal filed for bankruptcy in April ... I challenge Walmart to be 4.9 stars in service. We will sell more wedding dresses on a weekend than a boutique will sell, oftentimes not only ...

This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. When David’s Bridal added easier-to-access incentives to its ...

The David’s Bridal Diamond Loyalty program already boasts nearly 3 million members, and now the retailer is broadening its appeal to the entire wedding party — even the flower girl. Wedding party ...

The decision to offer more perks to other wedding party members was easy for the company to make, Kelly Cook, president of brand, technology and finance at David’s Bridal, said. “We know a ...