The ‘in crowd’ today, throw around brand names for every garment they wear, and it would not be an exaggeration to say most of my generation have not heard of them. We know of Christian Dior, Prada, ...

I’ve noticed a funny trend: the “brand names” or store names for the third-party Amazon sellers are getting really frickin’ stupid. There’s a reason for this. Drop shipping, the practice ...

Bringing to life a pristine new entity created from scratch, it’s your brand. And like all things birthed into magnificence and destined to prosper, it needs a name. Unfortunately, you may be ...

In the same way, the name you choose for your brand plays a big part in whether your audience gives you the time of day—and the impact can have far-reaching consequences. Here are some of the ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales ...

Located in the heart of the burgeoning West Hollywood Design District, the space will showcase bespoke Cabbonet kitchens and ...

When Burger King expanded into Australia, there was already an Australian company called Burger King, so Burger King offered its Australian franchisee several alternative names. The franchisee ...

Consumer Reports taste testers find store brands often meet or beat the big brands and can save you as much as 30 percent. If you swear by Heinz ketchup, Hellmann's mayonnaise and other name-brand ...

Be it Campbell’s, Starbucks or Dunkin’, the world’s biggest food brands are dropping the foods that made them from their names. Coley Porter Bell’s Jenn Szekely explains why. It’s the ...

The British handbag brand was once the ultimate ‘it girl’ accessory, pined after by hordes of Alexa Chung imitators. Now, ...

'If the need arises, we can re-look at any of these (policies) or the government has the authority through cabinet approval ...