but one that stands out is the e.l.f. Power Grip Primer," says celebrity makeup artist Erika La'Pearl. Here, find out more of La'Pearl's picks for the best drugstore primers, plus the products ...

SKIN-SMOOTHING & GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a ...

It’s easy to fall into comfortable beauty routines and use the same cosmetics and application techniques year after year. But the face you have at 50 isn’t the same as the one you had even a few years ...

As we grow older, our skin often becomes drier, making it more likely to highlight wrinkles and fine lines when using powder ...

Halloween lovers, rejoice! Spooky season is upon us. It’s time to start thinking about what costume you’re going to wear, the ...

Mature women have influenced the sleepwear category to level up by ... So, here’s a reality-based checklist of the 12 best options — from silky slips to robes and everything in between. Believe me, ...

The texture of the primer is silky and lightweight, and it blends easily into the skin. It also helped to keep our makeup in place throughout the day. One of the best things about this primer is ...