What’s the outlook—and opportunity—for CX in 2025? It looks like 2025 will be another year of CX mediocrity for most brands. Don’t lose hope! For the bold CX leaders who are ready to kick things into ...

Squad, an influencer marketing solutions provider, today launched its Sponsor button on Famous Birthdays that will revolutionize how brands and agencies collaborate with internet personalities on ...

Brightcove, a streaming technology company, has integrated with Acquia's Digital Asset Management (DAM) and the Drupal content management system, giving customers a video solution to add to their ...

LinkedIn today launched Companies Hub in Campaign Manager to help B2B marketers learn how companies are engaging with their brands on LinkedIn. With Companies Hub, B2B marketers can target buyers by ...

Two things happened this week. First, my team asked me to write our annual marketing predictions piece--a chance to weigh in on trends, technology, and where the industry is headed. Then, I was ...

Button, a mobile commerce optimization solutions provider, has partnered with The Shelf Influencer Marketing Agency, combining its deeplinking and attribution technology with The Shelf's expertise in ...

2X, a marketing-as-a-service firm, has acquired Intelligent Demand (ID), a B2B growth strategy and execution firm. Financial terms of the deal were not disclosed. With this acquisition, 2X clients ...

While everyone is fixated on prescriptive, generative and agentic flavors of artificial intelligence, the executive CRM vendor panel brought together for the CRM Playaz 'What is CRM in 2025' series, ...

Drive business growth with game-changing CX AI insights'Did you know that research firm Metrigy says over 90% of organizations are using AI for customer and employee interactions or planning to by ...

The top CX channel for investment in 2025 (hint: it's not chatbots!) Minimizing customer effort and reducing churn with proactive outbound engagement Doubling agent capacity with real-time AI guidance ...

Research firm MarketsandMarkets has projected the worldwide emotion artificial intelligence market to grow at a compound annual rate of 21.9 percent over the next six years.