Say goodbye to generic travel ads. Agoda's Matteo Frigerio, talks about using AI to craft personalised video ads that speak ...
Havas Media Network has appointed Pankaj Nayak, former Singapore managing director of Dentsu International’s Media group, as ...
Connected TV will be crucial for boosting customer conversions and brand impact in 2025, while Hong Kong will also see a rise in search spending on e-commerce, driven by growing confidence in retail ...
Republican and former White House deputy chief of staff Joel Kaplan to take over as Meta’s president of global affairs after ...
Articles written by Josh Morphew ...
Podcasting’s meteoric growth has been underscored by blockbuster deals like Joe Rogan’s $250 million Spotify contract and SiriusXM’s $125 million investment in Alex Cooper’s Call Her Daddy.
A clear, concise and constantly updated guide for industry trends and predictions—all in one place. Check back often for the ...
Unilever’s sustainability chief has taken on corporate affairs responsibilities as part of a comms reshuffle at the consumer ...
This summer, my social feeds were flooded with comments about actress Blake Lively—her performance in interviews, her brands ...
After outpacing Tesla and smashing 2024 sales records, BYD faces its toughest road yet. With 45% EU tariffs and a locked-out U.S. market, can the EV giant supercharge global ambitions or stall under ...
As the DOJ vs. Google case rumbles on into the new year, how can advertisers best prepare for a post-Chrome world?