Luckily for ice cream lovers, you don’t have to wait until the truck’s jingle is earshot to seek out the beloved ice cream truck. You can track exactly where Mister Softee is in NYC with an ...

Mister Softee has no tolerance for other ice cream trucks imitating its iconic design, cones and jingle, company officials ...

In particular, it focuses on the Mister Softee trucks, which criss-crossed neighborhoods of the eastern US serving ice cream. Looking past the ultra-durable vehicles used – heavy-duty Ford-based ...

Sign up for our LI Press email newsletter to get news, updates, and local insights delivered straight to your inbox! Mister Softee ice cream trucks have been a ...

It wasn’t easy finding Mister Softee ... It’s It I ordered from the truck that drove through my neighborhood, the Baskin Robbins mint chocolate chip ice cream cake I demanded for every ...

SANTA BARBARA, Calif. - A specially designed ice cream treat at Mister Softee in Santa Barbara is generating donations to help those facing breast cancer. An employee's aunt who passed away from ...