Dell is refreshing and rebranding all of its PCs: What all the new names mean
Dell announced its 2025 AI PC portfolio Monday, which features three new product categories under the same brand: Dell, Dell ...
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Dude, you got a Dell, period! RIP XPS, Inspiron, Latitude, Precision
It'll all end in tiers Dell has used the annual CES extravaganza in Las Vegas this week to announce a branding shakeup that ...
Dell ditches Inspiron, Latitude, and XPS, in sensible yet confusing rebrand
It's out with the old, as Dell ushers in a new naming scheme for its wares, with just Dell, Dell Pro, and Dell Pro Max taking ...
Dell XPS is dead — Dell just rebranded its entire PC lineup
Dell computers are getting all-new branding. Instead of familiar labels like XPS, Inspiron and Latitude (among others), the ...
Dell's execs say Apple doesn't own branding words like 'pro' and 'max,' so they can use ...
Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of ...